Product Marketing Manager

Description

We are looking for a Product Marketing Manager to lead our outbound marketing activities. You’ll be responsible for presenting our products in ways that will strengthen our brand and boost sales. For this role, you be a creative and quantitative thinker. You should be familiar with various product marketing techniques, like email campaigns and pricing strategies. Your goal will be to develop and implement the most profitable plans to position and promote our products. We are one of the world's technological leaders in the field of blockchain - web3 development platform that provides infrastructure and a unified framework for over 45 blockchain protocols, allowing any developer to build apps with no previous blockchain experience. Currently Tatum serves over 100,000 customers globally. We are remote-first company, taking care of our people from all around the world. Let’s work together.

What will you do

• Study company products, our users, customer experience journey.
• You will be responsible for product launch and go to market
• Translate technical details into benefits for the user
• Follow and analyze market trends to position products
• Develop product marketing strategies (pricing, advertising, product launching)
• Craft compelling messages across marketing channels (landing pages, ad campaigns)
• Work with various teams (design, content, acquisition, product, sales) to implement strategies
• Test marketing product features, releases and ad copy

Requirements

• Proven experience as a Product Marketing Manager, Brand Manager or similar role
• Background in design and copywriting is a plus
• Experience in market analysis
• Familiar with product marketing tactics (e.g. integrated marketing campaigns)
• Working knowledge of web analytics tools (Google Analytics, WebTrends)
• Excellent communication skills
• Keen eye for detail and creative mind
• Analytical mind and strong quantitative skills
• Good to have - familiarity with blockchain

Benefits

• Work from anywhere - Most of our team works remotely. Nevertheless, you are also always welcome in our office in Brno
• Flexible hours - Work whenever it suits your personal schedule. For most positions, we don't have any fixed hours
• 25 days off

Ready to hop on our fast train to the future? Become a #Tatumer! Feel free to contact us with your resume or a link to your LinkedIn profile. We would love to FALSE you w who we are, and how we do things.